A Philanthropic Profile · Apricot Capital
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A guided reflection · ~7 minutes

Giving begins with knowing what we believe.

This guided reflection captures your interests, values, and philanthropic preferences. Your responses shape a shared profile that we can use to design a stronger giving strategy.

16 questions
~7 min to complete
Saved as you go
01Who is reflecting

Let's begin with your name.

A small thing, but every act of giving begins with a person. Knowing who is at the table helps us shape a strategy that reflects you.

Section · IdentityRequired
Question 01· required

Please enter your name.

This helps us attribute your perspective and follow up with thanks.

02Voices represented

Are you speaking for others, too?

Family offices often hold many voices in trust. If your answers represent more than one perspective, we'd like to know whose.

Section · IdentityOptional
Question 02 · optional

If you are providing a response on behalf of others, please share their names.

03Motivation

The why shapes the how.

Motivations vary, and that is useful. Naming yours helps us design a strategy that feels honest and actionable.

Section · MotivationRequired
Question 03· required

What is your biggest motivation to engage in philanthropy?

04In your own words

Anything between the lines?

If there is nuance or context behind your choice, this is the place for it.

Section · MotivationOptional
Question 04 · optional

Other comments on your motivations.

05Personal preferences

If it were just you, what would you fund?

Set aside the organisation for a moment and rank your personal priorities.

Section · Areas of interestRequired
Question 05· required

Your top three areas of personal philanthropic interest.

Tap each rank button to set your order. 1st is your highest priority.
Animal welfare
Arts and heritage
Children and youth
Community
Education
Environment
Health
Humanitarian aid
Religion
Self-help groups (CDAC, MENDAKI, SINDA, Eurasian Association)
Social and welfare
Sports
Think-tanks
1st— not yet selected —
2nd— not yet selected —
3rd— not yet selected —
06For the organisation

Now, what should Apricot Capital fund?

This time, answer collectively for the organisation and its long-term identity.

Section · Areas of interestRequired
Question 06· required

Apricot Capital's top three areas of philanthropic interest.

Tap each rank button to set your order. 1st is your highest priority.
Animal welfare
Arts and heritage
Children and youth
Community
Education
Environment
Health
Humanitarian aid
Religion
Self-help groups (CDAC, MENDAKI, SINDA, Eurasian Association)
Social and welfare
Sports
Think-tanks
1st— not yet selected —
2nd— not yet selected —
3rd— not yet selected —
07The horizon

Picture the year 2031.

What one sentence would you want people to say about Apricot Capital's philanthropic work?

Section · VisionRequired
Question 07· required

What is the most important thing for Apricot Capital to be known for?

08In your own words

Anything to add?

If your view sits between options or somewhere else entirely, share it here.

Section · VisionOptional
Question 08 · optional

Other comments on what Apricot Capital should be known for.

09Visibility

How loud should the work be?

Some philanthropists prefer quiet impact, while others view storytelling as part of the work.

Section · CommunicationsRequired
Question 09· required

To what extent should Apricot Capital talk about its work to the public?

10Choose one path

Over the next five years, what funding approach should Apricot Capital prioritize?

Answer in the way that best reflects your perspective. There are no right or wrong choices.

Section · DirectionRequired
Question 10· required

Over the next five years, what funding approach should Apricot Capital prioritize?

11Choose one path

What level of involvement should Apricot Capital have after making a grant?

Answer in the way that best reflects your perspective. There are no right or wrong choices.

Section · DirectionRequired
Question 11· required

What level of involvement should Apricot Capital have after making a grant?

12Select key signals

Which evidence signals matter most when deciding whether to continue support?

Pick up to 3.

Section · EvidenceRequired
Question 12· required

Which evidence signals matter most when deciding whether to continue support?

Pick up to 3.

13Choose one path

What risk appetite should guide our philanthropic portfolio?

Answer in the way that best reflects your perspective. There are no right or wrong choices.

Section · DirectionRequired
Question 13· required

What risk appetite should guide our philanthropic portfolio?

14In your own words

Which communities or geographies in Singapore are underserved and should receive more attention?

Answer in the way that best reflects your perspective. There are no right or wrong choices.

Section · ReflectionOptional
Question 14 · optional

Which communities or geographies in Singapore are underserved and should receive more attention?

15Choose one path

How should Apricot Capital structure communication with grantees?

Answer in the way that best reflects your perspective. There are no right or wrong choices.

Section · DirectionRequired
Question 15· required

How should Apricot Capital structure communication with grantees?

16In your own words

If we could track only one success metric by 2031, what should it be and why?

Answer in the way that best reflects your perspective. There are no right or wrong choices.

Section · ReflectionRequired
Question 16· required

If we could track only one success metric by 2031, what should it be and why?

Reflection complete

Thank you. Your perspective shapes the work.

Your responses have been recorded and sent through the secure submission route for synthesis.

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